More of the black stuff
As a brief follow-up to my post of a butcher’s shop from Ashby de la Zouch, here’s a jeweller’s in Worcester in a similar style. Again black cladding has been combined with these rather classical letters – here surviving in full apart from a pesky detached bracket. There are very effective and no doubt early display units in the window too. And I especially like the black and white striped blind that complements the colour scheme of the shop front.
The whole ensemble – which continues around the corner – creates a facade that is eye-catching, drawing in the window shopper to admire the watches and jewellery on display. Perhaps this attractive and shiny frontage, which must surely be very effective at stopping passers-by and drawing them in, is one reason why the business has survived so long.
Once again, very smart. I suppose it all depends on the image being created by the shop owner. Did he/she want the business to appear clean? hygienic? modern? smart? trustworthy? high end fashion conscious?
ReplyDeleteI've just walked down State Street, the main drag in Santa Barbara where I lived for four years. I passed a shopfront in this same material, which I had never paid attention to before. I couldn't date it. But I do know that downtown SB was destroyed by an earthquake in 1925 and rebuilt thereafter.
ReplyDeleteHels: In this case, no doubt, modern, smart, and fashion-conscious.
ReplyDeleteJoe: Very interesting. It could well be a shopfront from the post-earthquake reconstruction.
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